Pakistan Pavilion received 50,000 visitors in the opening week of Dubai Expo 2020, making it one of the busiest pavilions of the mega event. The pavilion’s first look is a magnificent facade, established by Pakistan’s renowned visual artist Rashid Rana. The beautiful piece of art is named “Unity of All That Appears”, and it truly manifests the title as it unifies the seasons, colors, and people of Pakistan in one form. The Pakistan Pavilion Principal curator of inner journey NoorJehan Bilgrami gives us an insight into one of the many spectacular pieces that have been carefully selected to convey the story of Pakistan. Segregated in history and culture, the Pakistani pavilion is divided into eight key spaces where visitors can experience the country’s best-kept treasures, from its ancient civilization and stunning landscapes. The visitors enjoyed the bright façade, vibrant Bazar, history, culture, Billion Trees, and Dhaba are the real crowd-puller. Many visitors have not seen this part of Pakistan before, and they are excited about the authentic experience.
One of the visitors from Mexico said, “I loved the experience. It felt very immersive. Rooted in history and culture, it exhibits everything that Pakistan has to offer in terms of tourism and industry. It was fascinating and made me want to visit Pakistan.”
A Russian visitor said, “This pavilion is amazing. You have such a deep culture, beautiful nature. I am astonished, I see here much more than I expected. You have a beautiful country. I cannot wait to visit”.
The Pakistan Pavilion had another visitor from Oman who said, “Very nice pavilion. I have never visited Pakistan and, for the first time witnessing such great architecture and history. I never thought Pakistan had such an ancient civilization. I have never seen anything like this. I have already planned a trip to Pakistan.”
The Advisor to PM on Commerce & Investment, Mr. Abdul Razzaq Dawood conveyed, that ‘’The reactions we received were overwhelming and the number of visitors we had in the first week was beyond expectations. Pakistan is a country with great opportunities for tourism and investment. Also, I would like to thank our artists for their creativity and skills are the sole reason we showcased the actual Pakistan to a broader audience.’’.
The Dubai Expo-2020 will run from 1 October 2021 to 31 March 2022. It will be an excellent opportunity for Pakistan to connect around the world. Over six months, 192 countries, 25 million visitors will be the participant. Expo-2020 will allows the Pakistani business community access to networking with the international market and investors.